
Leveraging the Power of Influencers to Drive Organizational Change
Employee resistance is the most common reason executives say organizational-change efforts fail. Winning over skeptical employees and convincing them of the need to change just isn’t possible through mass e-mails, presentations, or passionate CEO speeches. There has to be a strategic plan and process in place. Start with conducting an internal audit through surveys and nominations to discover who the most influential people within your company. Whom do your people go to when