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    Marketing is Dead
    mhoffmanpremier
    • Feb 19, 2020
    • 2 min

    Marketing is Dead

    Traditional marketing is no longer working the way it has in the past. Things have changed! With more channels and outlets than ever to reach consumers, marketing and advertisers are incredibly overzealous and consumers are overwhelmed. Traditional marketing tactics are obsolete as will be the business that fails to adapt to the disruption. Simply meeting expectations is not enough, expectations are constantly rising! Brands have to be all that and more. Be disrupted or be a
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    The Experience Economy!
    mhoffmanpremier
    • Jan 24, 2020
    • 1 min

    The Experience Economy!

    Companies that don’t understand how to create the right experiences for employees & customers will not have the necessary tools to sustain and grow their business in the new experience economy. Businesses must orchestrate memorable experiences where the memory itself becomes the product. Experiences give brands a competitive advantage by attracting and maintaining top performers and customers. How an experience makes someone feel is the key factor in earning loyalty and repea
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